> For the complete documentation index, see [llms.txt](https://privacy.perkinsfund.org/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://privacy.perkinsfund.org/policy-and-terms-review-bbc-broadcasting-service.md). # Policy & Terms Review; BBC (Broadcasting Service) ![BBC Logo](https://1654062542-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FKcT3SZLCzeIq3NtZ0mdS%2Fuploads%2Fgit-blob-1ae3b25ca63d63321919c6e136dce2206d93fbb1%2FBBC-Logo2.jpg?alt=media) The BBC Group consists of many separate corporate entities. As a group, they accrued revenue of £5.9 billion in 2024/25, of which £3.8 billion was from licence fees, the remaining near £2.2 billion was advertising revenue attained through reaching a reported audience of 453 million people each week globally through their digital services. This article consists of a review of the BBC’s; * [Privacy and Cookies Policy](https://www.bbc.co.uk/usingthebbc/privacy-policy/#4whattypesofpersonalinformationdoesthebbccollectaboutme) * [Digital Services Terms of Use](https://www.bbc.co.uk/usingthebbc/terms-of-use/#3whatsthisaboutservicesandcontent) * [Cookies for Commercial Purposes](https://www.bbc.co.uk/usingthebbc/cookies/how-does-the-bbc-use-cookies-for-advertising/) * [BBC Studio’s Privacy Policy](https://www.bbcstudios.com/privacy) * [BBC Advertising](https://bbcnews.bbcstudios.com/advertising/ad-specs/) * [BBC Cookies](https://www.bbc.co.uk/usingthebbc/cookies/what-do-i-need-to-know-about-cookies/) * [2024/25 Financial Report](https://www.bbcstudios.com/media/7322/bbc-annual-report-accounts-24-25-final-276-for-nao-1.pdf) ## WHAT INFORMATION IS COLLECTED BY THE BBC The British Broadcasting Corporation (BBC) Privacy Policy and Terms of Use covers all of the BBC digital services, including their; websites, BBC iPlayer, apps, podcasts, content through RSS feeds and red button content. The BBC may collect a users; * Name * Email address * Date of birth * Financial details (where a subscription or purchase is made) (including; billing information, payment information). * Political opinions (where by the user given in content/feedback/comments) * IP Address * Browser * Device ID * App ID * Vendor ID * Advertising ID * Mobile Ad ID\*\* * GPS or approximate location * Information about nearby cell towers and Wi-Fi access point information * *“Information on your activities outside the BBC when you talk about us, like if you mention us in a Twitter post, we’ll collect your Twitter handle”* * Information on how the user interacts with the service(s) * Inferred interests * Content the user engages with * Adverts clicked on * Articles read * Videos viewed * Browsing behaviours * Race * Ethnicity * Religion * Sexual orientation * Health status \*\*Your Mobile Ad ID is a random, alphanumeric identifier generated by your device manufacturer. Mobile apps that do not use cookies and will use this identifier in its place. The BBC also state they may collect information about users from the following; * Data brokers * Credit reference agencies * Social media data * Loyalty card data, * Retail transaction data ## DATA RETENTION The BBC retains information for as long as necessary to provide their services, or unless they have a valid reason to keep it. In the instance of account deletion, data is anonymised and retained. ## WHAT IS DISCLOSED AND WITH WHO *“If you have a BBC account we might use information that we hold about you to show you relevant and targeting advertising for BBC services through other companies sites like Facebook, Google, Snapchat or Twitter for example”* The BBC states they may share information with; * Other users through any public comments a user makes * Other companies to power their services * Others in the BBC family * Advertising and data companies (“Advertising Vendors”). * Where a user engages with another company’s services which connect to the BBC, e.g. voice-enabled devices and connected TV’s, the manufacturer and/or software provider of that device or service. * Researchers * TV licencing * Law enforcement, regulators or other organisations * Bot detection partners * Law enforcement agencies, Government/regulatory bodies, internet service providers and content protection agencies, without your consent. * A buyer during the sale or transfer of all or part of the business or assets. The BBC names [Permutive](https://permutive.com/) as their in house advertising platform, driven by the data collected by the BBC, enriched by the data collected by others (data brokers, credit reference agencies, social media data, loyalty card data, retail transaction data). They name their advertising partners as; * Google Ads * Index Exchange * Magnite * OpenX * Ozone * PubMatic * TripleLift * Teads * Xander * Chartable * Spotify * Triton Digital * LiveIntent * Integral Ad Science (IAS) * ComScore * Nielsen ## TERMS OF SERVICE If a user doesn’t access their account for one year, the BBC may delete the account (notifying the user prior). Users watching or recording live TV on any BBC channel, or to watch or download BBC content on iPlayer (whilst in the UK, Channel Islands or Isle of Man) are required to have a TV licence. This includes whether watching via a TV, desktop computer, laptop, mobile phone, tablet, games console or digital box. ## COOKIES The BBC has a list of preferred Ad Tech suppliers, pre-approved to use cookies or pixels for limited purposes on behalf of their advertising partners which are named above. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. 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